Mads Arlien-Søborg
Mads Arlien-Søborg is one of Denmark's leading trend researchers and is known from a number of popular TV programs, where he shares his expertise in design, lifestyle, and consumer behaviour. He is also frequently quoted in both Danish and international Media is a prominent speaker throughout Scandinavia.
Architecture · Design · Colors · Communication · Trends ·
About Mads
Mads Arlien-Søborg is one of Denmark's most recognized authorities on lifestyle and design.
With a diverse background ranging from his role as a trend communicator at pej gruppen news editor at Bo Bedre, as well as experience as an independent design consultant and journalist, he brings a holistic approach to his expertise. Mads is now back in his role as a trend expert at pej gruppen, where he contributes to the development of pej gruppen’s seasonal trends and colors and presents the content at conferences.
As an independent design consultant, he assists Formland and other companies in navigating the complex landscape of strategies and market dynamics. Mads Arlien-Søborg is also a prolific contributor of quotes and expert opinions to Danish and international publications. He has also made his mark in the media as the host of the DR programs ‘Vilde Huse’ and ‘Vilde Hoteller’, where he manages to combine his professional insight with a captivating communication style that appeals to a wide audience.
Topics
Design and trends
What will be the biggest trends in design, fashion, and interior design in the coming years? Based on the pej group's trend materials for the lifestyle industries, this lecture covers seasonal trend themes with colors, color combinations, mood boards, and lots of inspiration. All with a concrete approach to how the trend should be understood and communicated.
Kitchen trends – the heart of the home
How will kitchens evolve in the coming years, and how will the "heart of the home" adapt to our new lifestyles?
Trend expert Mads Arlien-Søborg provides a current insight into the home of the future, with a particular focus on the kitchen as the central room in the home. Based on the pej group's trend report Kitchen Trends 2025+: The Heart of the Home in Function, Design, and Colors, a number of key themes are presented that shape both functionality and aesthetics in interior design. Homes are becoming more flexible, and the boundaries between living areas and work zones are blurring. The kitchen is taking on a stronger role as a gathering place in everyday life, a place where family life, cooking, and social activities come together.
Longevity – from health trend to new lifestyle model
How will our way of living, working, and organizing society evolve when we want to not only live longer, but better? Trend expert Mads Arlien-Søborg provides a timely insight into longevity as a new way of life, where the focus on health, well-being, technology, and sustainability is changing everything from our daily habits to the way we build our homes and cities. Based on the pej group's new trend report on longevity, key themes are presented, ranging from health and diet to sustainable consumer behaviour, flexible workplaces, and the growing role that technology and self-monitoring play in everyday life. Longevity is no longer just a health trend; it is a broad trend that will affect our lives and surroundings in the future.
The workplace of the future
Our working lives are changing. Global trends such as quiet quitting, work-life blend, a different home working culture, and the high demands of younger generations on working life are placing increased focus on how we create the workplace of the future. This makes it important how we design the workplace to optimize our specific work situations and our general well-being. Companies want to attract the best employees, which means that they must be prepared to meet the needs of each individual employee. This lecture presents both specific design trends and an overview of the overall trends that will define the workplace of the future.
Topics: Trends, lifestyle, design, interior design, architecture, consumer behaviour, retail, and hospitality.

“Mads delivered an outstanding presentation at our kick-off meeting. He managed to tailor the content so that it was both relevant and valuable to our company and industry, and he conveyed the messages in a lively, humorous, and inspiring way.
I highly recommend that other companies include this type of presentation in their internal meetings, as gaining insight into current trends and an external perspective on the world around us adds an extra dimension.”
— Mia Dalsgas, Audo Copenhagen

“A highly relevant and inspiring lecture that set the stage for a professional and exciting event.”
— Kathrine Nielsen, Abstracta

“We hired Mads Arlien-Søborg for a PR event. His role was to contribute insights and experiences related to sustainability, interior design, and the post-coronavirus era. Mads was enthusiastic and offered exciting perspectives, which greatly benefited us as organizers as well as the participants.”
— Stefanie Mather, SOFACOMPANY
Book a speaker
Submitting an inquiry is non-binding. Please feel free to contact us if you would like more information or have any questions at 9711 8900 or foredrag@pejgruppen.dk.










