Online trend hub for members
pejtrend.com– trends & colors
pej trend is the indispensable compass for all lifestyle companies committed to creating innovative concepts, quality products, and exceptional services. This tool is your key to navigating every aspect of the business landscape, from idea development and design processes to effective procurement strategies, innovative sales optimization, and creative marketing efforts.
When you use pej trend, you’ll be at the forefront of the season’s most significant and relevant trends. In a world where the trend landscape can seem overwhelming, we’ve cut through the noise for you. We’ve filtered out the fleeting and less significant trends, presenting only what matters—what truly has an impact—in a simple and clear way.
pej trend is built on our unique ability to look into the future and our passion for helping you make the best, most insightful product and design decisions. We are your indispensable companion on the journey toward creative renewal and constant development, providing relevant inspiration, in-depth insights, and actionable information every step of the way.
pej trend serves as your personal clarity tool, making decision-making smarter, streamlining processes, and potentially increasing your chances of success—from concept development to design, sourcing, packaging, and marketing. With pej trend as your guide, the path to success becomes not only clearer, but also significantly easier to navigate. We’re here to ensure that you don’t just survive in the rapidly changing world of trends, but that you thrive, innovate, and lead the way forward.
Get the most out of your membership
Get both physical and digital access to carefully curated trends, colors, images, and stories each season for the fashion, interior design, and lifestyle industries, and make your work with trends easy, straightforward, and relevant.
pej colour
The essential color tool for creative decisions
pej colour the essential color guide that gives you access to future color palettes and combinations for fashion, interior design, and lifestyle. With pej colour an online platform, you gain a strategic tool for selecting and combining colors with precision. pej colour part of pej trend, with 50 years of experience and used by more than 1,500 companies in fashion, interior design, packaging, graphic design, and product development in general. Use pej colour inspire and guide your color choices and decisions across your organization.
DKK 4 ,400 /€590
Annually
For Danish buyers
For non-Danish buyers
Essential Color Inspiration – Analog and Digital
Receive two physical pej colour each year
pej colour twice a year with a trend book focusing on spring/summer and fall/winter. Receive the trend book twice a year and get detailed color inspiration for each season.
User on pejtrend.com – your digital trend platform
Get access to a platform featuring content for four seasons, including colors, reports, images, and themes—and stay up to date with the latest trends.
Streamline creative decision-making with pejtrend.com
60 trend images per season on pejtrend.com
Visual trends and inspiration served up on a silver platter.
Organize and save relevant trends
Use the platform to find, organize, and save trends that match your needs.
Share your favorite trends
Save and share the trends you're most interested in with your team or partners directly via pejtrend.com.
Exclusive member discounts
30% off Pej Group trend conferences
Get 30% off tickets to the Pej Group’s biannual trend conference (full day). Limit of 5 tickets.
50% off Pej Group trend seminars
Get 50% off the Pej Group’s biannual trend seminars (half-day). Maximum of 5 tickets.
pej toolbox
The ultimate trend tool for creative teams
pej toolbox physical trend books with an online platform to provide carefully curated colors, materials, and trend inspiration. The book features translations of NCS, Pantone TCX, Pantone TPG, and CMYK, along with materials and seasonal trends. It is an essential communication tool for lifestyle trends in design, marketing, and branding. Tailored to the lifestyle industry, it is available in Danish and English. Membership also provides access to additional resources and inspiration for product development.
DKK 14 ,000 /€1,800
Annually
For Danish buyers
For non-Danish buyers
A comprehensive trend tool for the whole year – both analog and digital
Receive two physical pej toolbox annually
pej toolbox twice a year, featuring a trend book that focuses on spring/summer and fall/winter. Receive the trend book twice a year and get detailed trend inspiration for each season.
User on pejtrend.com - your digital trend platform
Get access to a platform featuring content for four seasons, including color palettes, reports, images, mood boards, and themes—and stay up to date on the latest trends.
Access to early-release seasonal colors
Get access to the season’s colors as early as February and August (up to 20 months before the season) so you can start designing upcoming collections and product lines
Strategic trend tool for the entire organization
Discover and create mood boards
Save relevant mood boards and create your own using selected colors, images, and prints to tailor your creative process.
Explore color trends from several seasons ago
We’ve been keeping an eye on color trends over the past several seasons. With a membership, you can explore the color trends of recent seasons, organized by monochromatic palette
Access to 2,800 FHI colors from the PANTONE system
Access a wide selection of 2,800 FHI colors from the PANTONE system for precise and inspiring color choices.
Foster a shared understanding among design, marketing, and sales
Use pej toolbox a communication tool to establish a common language for trends within your organization.
Visual and creative inspiration
Access to curated music and trending videos
Access music and videos, carefully curated from each trend conference, for a complete sensory experience of the trend.
Insights into the spirit of the times and lifestyle trends
Gain insight into major societal trends and lifestyle changes that influence design and fashion.
Exclusive member discounts
30% off Pej Group trend conferences
Get 30% off tickets to the Pej Group’s biannual trend conference (full day). Limit of 5 tickets.
50% off Pej Group trend seminars
Get 50% off the Pej Group’s biannual trend seminars (half-day). Maximum of 5 tickets.
Here's what you get as a member
- Personal login to pejtrend.com with access to plenty of trend content
- Texts and keywords for each season and all trend themes
- Images in a searchable archive and the option to save your favorites
- Colors for each trend theme, as well as color history and color trends
- Access to the past 3 seasons online
- Discount on tickets to the trend conferences
- Videos, music, and case studies that support the trend themes (for Toolbox subscribers only)
- Significant savings compared to buying two items separately
DKK 4,400 for pej colour + online
DKK 14,000 for pej toolbox + online access
Prices are in Danish kroner and exclude VAT.
Would you like to receive monthly insights and inspiration from pej trend?
Sign up for the pej trend newsletter and get a free sneak peek at pej toolbox 25 with
With pejtrend.com, you get a unique combination of physical trend books featuring materials and color swatches and an online platform with additional content. All in all, it’s an unparalleled source of trend inspiration in design, lifestyle, fashion, and interior design, brought to you by pej gruppen the Scandinavian trend institute.
With physical trend books and access to an online trend universe featuring themes, colors, color combinations, color trends, images, mood boards, and more, you’ll be well-prepared for the season.
We can help you find just the right trendy material
