Projects & Case Studies

Here’s how we help our customers succeed

How can we help you?

Understanding the spirit of the times and current trends can be challenging. At pej gruppen , we pej gruppen to make these concepts accessible and practical for you.

Below, you can explore some of the projects we’ve completed in the areas of color consulting and trend reports.

Please feel free to contact us to discuss your specific needs so that we can provide customized solutions and achieve strong results together with you.

Specific cases

Below, you can read about some of the projects we have been involved in.

Color expertise for new product launches
and color adjustments

If you need color advice, we can help you choose the perfect colors to create a unique look. At pej gruppen a comprehensive package featuring inspirational images, color names, and suggested color combinations.

At pej gruppen , we pej gruppen had the pleasure of collaborating with several clients on color schemes. It’s up to you whether you want to involve our color team in the entire design and color process or simply as consultants on colors or color combinations. All consultations are aimed at creating visually striking and commercially effective materials that are easy to implement.

Among other things, we have provided color consulting services to:

The Danish Health Authority
B&O
Danish Crown
Matas
Invita
Aida
Ester & Erik
Flügger
Ecco
B&O
Leander
Velux
Riisfort
Dali
Silkeborg Wool Mill
Virgin Voyages

Industry-specific and customized trend reports

The Pej Group’s trend reports are detailed analyses that identify specific trends or consumer behaviors. These reports are produced by both internal and external experts to ensure an in-depth and informative analysis tailored to each client’s specific needs.

Do you need help creating industry-specific or topic-specific trend reports tailored to your unique needs and preferences?

Our goal at pej gruppen to provide you with in-depth insights into trends and help you stay competitive in a rapidly changing society.

The trend reports are prepared by an experienced team of both in-house and external experts, all of whom have a background in trend research. They are all skilled researchers and communicators who combine their skills and expertise based on the nature of the assignment. This ensures that you receive the most comprehensive and relevant report tailored to your specific needs.

To ensure that our trend reports are up-to-date and informative, we frequently conduct interviews with key figures and stakeholders in the relevant industry. These interviews enrich the content and provide deeper insight into the trends and developments that are relevant both now and in the future.

You can request trend reports with the level of detail, scope, and time frame that you desire. We can tailor the trend reports from a few pages to comprehensive publications, depending on your needs and preferences. The reports can be delivered in various formats, including PowerPoint, PDF, magazine, book, and much more. You can also receive a verbal briefing and presentation of the content if you wish.

Our goal is to be your trusted source for industry-specific and topic-focused trend analyses. We are passionate about helping our clients navigate the ever-changing landscape and make informed decisions based on the latest insights and trends.

Among other things, we have provided trend reports to:

Coop (21 Pathways to the Future)
Agra (Food Trends for the Next Five Years)
Sahva Care (Health and Retail Trends)
Copenhagen Airport (travel retail trends)
Reamed (Health Trends)
DGI (senior communities and livsfaser, including communication, sports, etc.)
Tulip / Danish Crown (Food of the Future and Trend Research as a Discipline)
Plus Pack (Food and Packaging Trends)
Food Talk (The Future of Meat and Eggs)
Royal Greenland (Future Consumers, Food and Packaging Trends)
The Senior Citizens' Association (The Future of Seniors)
Interflora (The Future of Retail and E-commerce)
Kop & Kande (consumer behavior and retail)
Tårnby-Lyngby Municipality (input for an urban renewal project)
The Fund of October 1, 1959 (The Future of Retail)

This is what a pej gruppen project with pej gruppen looks like

Step 1

First meeting

A project always begins with a meeting—either in person or online—where the assignment is reviewed in detail and expectations are aligned. A project plan, a time estimate, and a budget are developed. Key personnel and points of contact are identified, and deadlines and deliverables are agreed upon.

Step 2

We work

Once the project has been approved, the consultants at the pej group begin their work. The team working on the project may include color experts, trend experts, graphic designers, and others; it may consist of both internal and external specialists, and key personnel from the client may also be involved.

Step 3

First delivery & feedback

The initial delivery is made—whether through an in-person meeting, an online meeting, a presentation, or a workshop. Feedback is then collected, and the project team makes the final adjustments, after which the final project is delivered exactly as requested.

Step 4

Final delivery

The final deliverable—whether in the form of a color chart, a trend report, a presentation, a video, or something else—is now available. It will be delivered either in person, with a review of the material, or via email with notes and comments. Follow-up will be arranged as needed.

Are you looking for a guide to the future?

Send us an inquiry

Send us an inquiry if you need advice on colors, trends, consumer behavior, copywriting, publications, or anything else—we’d be happy to help. Often, we can step in and assist you ourselves; other times, we can connect you with experts in our extensive network who can help.

You can also contact us directly.