The earliest color chart for fashion & interiors

pej first colourSS 28

The world's earliest color chart

First Color is published by pej gruppen is the lifestyle industry's earliest color chart. It is published approximately 24 months before the season and is aimed at anyone who needs an indication of the season's trend colors at a very early stage. The color chart consists of eight color trends with keywords and supporting image material.

You get

  • 8 color directions
  • Visual mood board for each direction
  • Tools to help you create your own color chart
  • 50-60 colors in total
  • PANTONE® TCX (Cotton) strips of each colour

Retail price: DKK 5,500Subscription: DKK 10,000

Prices are in Danish kroner and exclude VAT.

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24 months before the current season

pej gruppen scandinavian trend institute – is the only organization in the world that has scandinavian trend institute the code for predicting commercial color scenarios two years before consumers see the colors.

The starting point for the early color chart is intensive statistical analysis of color trends in the fashion and interior design industries over three decades.

The research project is based on concrete commercial color data from more than 60 seasons. The extensive statistical material has been processed with the aim of identifying patterns and correlations in color development over time. The entire project has now resulted in the publication of the world's first scenario-based color chart, first color.

First Color is published by pej gruppen is aimed at anyone who needs an early indication of the season's trend colors. The color chart is published in a limited edition.

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