Behavior is king - what do cocktails have to do with anthropology? People like change. They just don't like to be changed. It's always been that way, and the F&B industry is no different. This approach drives the ongoing Mikropolis relaunch and describes a journey where the product intersects with anthropology.

At Mikropolis, the starting point for product, design, packaging, serving and communication is that it should compliment people's behavior rather than impose habits. In other words, a good product starts with people's behavior, and the truth must be found between the lines of the data. In other words: Hear about cocktails in context.

It should be easy to shop for innovation, sustainability and quality in all industries - not least food. But how do we create the framework?

At Pantrii, we dream of paving the way for a new food system where there is room for products with a story. That's why we run an online B2B marketplace that uses transparency as a lever to create new opportunities to communicate food. This is where a diverse crowd of suppliers and customers come together to trade with each other. We connect food producers with players in retail, foodservice and specialty trade.

Bolcheværk is a small Danish startup founded in Aarhus in 2016 that believes in challenging the status quo and thinking differently. The ambition is to create a modern and eye-catching candy brand where quality and sustainability are incorporated into every aspect of the business. With their 100 percent sugar-free products, the company wants to challenge the established sweets industry and contribute to a world with more taste and less sugar.

Hear founder & owner, Jens Holm-Christensen, talk about the start-up and building of the company, which in many ways does not resemble the classic entrepreneurial journey typically portrayed in, for example, the DR program Løvens Hule.

Bolcheverk's products are sold via its own webshop and in a wide range of specialty and delicatessen stores around the country, as well as a single retailer in Sweden. The ambition is to eventually grow into a global company.

In 2020, Bolcheværk participated in the confectionery final in Sol over Gudhjem with their sugar-free raspberry/licorice variant. The variant was selected as one of three finalists among 109 submitted products.