Dit årlige overblik over tidsånd, trends og forbrug
Kick off 2025
Free participation for subscribers on TØJ, 365DESIGN and TIME & trends
Som abonnent skal du bruge rabatkoden "pejmedlem2024"
København 10. december 2024
(Udsolgt) Herning 12. december 2024
Online 12. december 2024
Herning 7. januar 2025
Online 7. januar 2025
Tidsånd, trends og forbrug
— din guide til 2025
På det årlige Kick Off-seminar/webinar får du et unikt indblik i tidsånden i den kommende tid. Udgangspunktet er altid de nyeste analyser af tidsånd, værdier, holdning og handlinger samt konkret forbrugeradfærd. Derudover gives et sammenkog af de mest kommercielle og relevante trendtemaer til mode og interiør for 2025.
Dette seminar/webinar er for hele organisationen, og gør det muligt at ramme plet i 2025.
Det er både de store penselstrøg og de små detaljer, der kastes lys over og deltagerne går derfra med en tydelig retning for det kommende år.
Deltagerne får tre intense timer med fakta og forventninger til det nye år – og mulighed for at netværke med andre i livsstilsbrancherne. Målgruppen er direktion og beslutningstagere inden for konceptudvikling, produktudvikling, design, marketing, PR, detailhandel, nethandel og medier.
Speakers
Update on society, the spirit of the times, and consumer behaviour
Foredragsholder på alle datoer
Louise Byg Kongsholm
CEO og trendforsker i pej gruppen
Louise is a trend researcher, CEO, and owner of pej gruppen. She holds a Master of Business Administration degree with a specialization in strategy and management, and as a trend researcher, she specializes in consumer behavior, retail, e-commerce, fashion, interior design, and food.
She is also the author of several books, an editor-in-chief, a consultant, and a speaker, and she is frequently invited to serve as a speaker, facilitator, and motivational speaker at conferences and events.
pej trend: trends og farver til AW 25/26
Foredragsholder den 12. december, Herning/Online
Mette Lykkegaard From
Trendredaktør i pej gruppen
Mette is a trend editor at pej gruppen holds a degree in corporate communications with a specialization in branding and entrepreneurship. For several years, she has worked in concept development and advised companies on identity, positioning, and consumer behavior. In addition, she has a background as a graphic designer and takes both a practical and academic approach to solutions. She is fascinated by the cultural and visual footprints we leave as consumers and individuals, and what they tell us about the present, as well as the past and the future.
pej trend: trends og farver til AW 25/26
Foredragsholder den 10. december, København samt 7. januar Herning/online
Mads Arlien-Søborg
Trendforsker i pej gruppen
Mads Arlien-Søborg is one of Denmark's most recognized authorities on lifestyle and design.
With a diverse background ranging from his role as a trend communicator at pej gruppen news editor at Bo Bedre, as well as experience as an independent design consultant and journalist, he brings a holistic approach to his expertise. Mads is now back in his role as a trend expert at pej gruppen, where he contributes to the development of pej gruppen’s seasonal trends and colors and presents the content at conferences.
Tendenser indenfor marketing, kommunikation og branding i 2025
Videoindslag på alle datoer
Simone Misser-Pedersen
Insights Director hos Mindshare
Hvad kan vi forvente af økonomien i 2025?
Videoindslag på alle datoer
Louise Aggerstrøm Hansen
Chefanalytiker og privatøkonom hos Danske Bank
Hvilke teknologiske trends bliver fremtrædende i 2025?
Videoindslag på alle datoer
Jarle Fink Kondrup
CXO/Partner hos Innovation Lab
Here's what you'll get at the seminar/webinar
- Expectations regarding the economy, consumer behaviour lifestyle
- A Look at the Near Future of the Lifestyle Industries
- Perspective and input for your strategy
- Understanding the spirit of the times and the modern consumer
- Stilretninger og farver til 2025
Kick Off-seminaret henvender sig til
- Direktion og ledelse
- Designers and product developers
- Concept developers and communicators
- Decision-makers in the retail and e-commerce sectors
- Decision-makers in marketing, PR, and Media
Date and location
Konferencesal KEA: Guldbergsgade 29N, 2200 København N
Konferencesalen er placeret ved kantineområdet i lokale A182.
Strategihuset
pej gruppen
Bitsovvej 2
7400 Herning
Online via Zoom.
Unikt login fremsendes 1 døgn før webinaret afvikles.
Du kan logge ind på Zoom 15 minutter før webinaret starter.
Strategihuset
pej gruppen
Bitsovvej 2
7400 Herning
Online via Zoom.
Unikt login fremsendes 1 døgn før webinaret afvikles.
Du kan logge ind på Zoom 15 minutter før webinaret starter.
Sandwich
Sandwiches will be served at the in-person seminars:
In Herning, after the seminars from 12:00–12:30 p.m., and in Copenhagen, before the seminar from 12:30–1:00 p.m.
Price
Abonnenter: 1 deltager gratis pr. abonnement
Business-abonnenter på TØJ og 365DESIGN: 5 deltagere gratis pr. abonnement
Abonnenter: Ekstra billetter kan købes for kr. 1.100,- (150 EUR)
Andre deltagere: kr. 2.200,- (300 EUR)
Prices are listed per person and do not include tax or fees
If you have a subscription to one or more of our Media, you can participate for free. Learn more here →
Som abonnent skal du bruge rabatkoden “pejmedlem2024”. Vær opmærksom på, at systemet validerer abonnementet, og det er således kun muligt at anvende koden, hvis du er abonnent.
FAQ
If you have allergies, are following a special diet, or have specific requests regarding your sandwich on the day of the conference, please contact us in advance.
As a general rule, our seminars and conferences always take place as scheduled. If an in-person conference or seminar is not possible, the event will be rescheduled for another date or held online. Registered participants will automatically be transferred to the new date or to the online event, but will be notified of this in advance. Should we be forced to cancel a conference or seminar, we will, of course, issue a full refund.
Registrations are generally non-refundable. If you cancel your registration less than 30 days before the conference, the fee cannot be refunded. However, you may always send another representative from the same company in your place, provided you notify us in advance. Please call 9711 8900 or email konference@pejgruppen.dk.
P.S.: If you get sick and are unable to attend an in-person conference, you can participate online instead. See the dates on the website.
“Kick Off offers a wealth of useful knowledge that I can really apply in my work. It’s exceptionally well-organized, has a good schedule, features skilled speakers, and is packed with both informative statistics and socially relevant insights.”
– Klaus Bøje Christiansen, CEO of By Basics
“I’m attending the Kick Off event at pej gruppen because it offers a wealth of insights into all kinds of exciting development trends across a wide range of industries, as well as the things that bring us all together—people, strategy, the environment, and, not least, IT, which is, of course, my area of expertise.”
– Per Nybo Nielsen, Senior Manager at EG
“Troelstrup places a high priority on attending the Pej Group’s Kick Off seminar every December. The seminar marks the end of the year for us and is a relevant and meaningful way to start the new year. It also serves as the first source of inspiration for our buyers before they travel throughout Denmark and Europe to visit all our suppliers and identify the latest trends in their collections.”
– Troelstrup Men's Clothing Store
“At the Kick Off seminar, pej provides insights into major trends and the current economic climate. This information helps us determine whether our strategy is on the right track or needs to be adjusted. We receive insights into colors, style, and what’s ‘top of mind’ for customers in general—both in the short and long term—which allows us to validate the work we’ve done for our VRS brand.”
– Salling Group
